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How to gain more re-tweets and increase your engagement on Twitter
Increasing your engagement on Twitter is important for any business because it creates a valuable relationship between you and your followers. When your followers trust you and see that you are...
View ArticleHow to get your boss to support social media for your business
Do you think your business would benefit from social media but your boss is telling you it’s a waste of time? Then you need to come up with a strategy to help your boss understand the immense benefits...
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How to promote your social media sites not using social media
Do you want to promote your social media sites and gain new followers? Then you need to tell more people about your social media pages and make it easy for them to find you. Here are a few ways you...
View ArticleWhat is social TV and how is it changing the way we communicate?
Ever sat on the couch and facebooked your way through The Voice? Or shared a tweet about ABC1s Q&A? If you have, then you are participating in a new trend called Social TV. This is the process of...
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‘The Samantha Syndrome’– misconceptions about PR
Many people have the misconception that Public Relations is just about party planning, attending events and travelling the world with celebrities. However, in reality PR couldn’t be more different and...
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How to find the stories within your business
In order to gain media coverage for your business you need to be able to find interesting stories about your company and share them in an appealing and simple way with journalists. Not all stories are...
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Five top tips for a successful event PR strategy
Whether your event is large or small, it can benefit from the use of an effective PR strategy. Public relations can help you to increase the profile of your event and the organisers as well as...
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Who should be in charge of social media?
Who should be in charge of social media for your business? Should it be the advertising department, marketing department, public relations or something else? At CP Communications we believe PR...
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How a brand ambassador can work for your business
Have you thought about employing a brand ambassador for your business? A brand ambassador is a person who represents a brand and embodies the company’s image in every way. This person promotes the...
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How B2Bs can get started on social media
With developments in design and technology, the internet has become all about participation, collaboration and content. Social media can provide B2B companies with the opportunity to connect with...
View ArticleHow to amplify your media coverage
Congratulations, you’ve just scored a fabulous piece of media coverage! Now, what are you going to do next? No longer is it just yesterday’s recycling! Securing media coverage is just the tip of the...
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